Postline
Websites for local trades · Birmingham metro

Your work wins jobs.
Your website should too.

Five page websites for local trades and home services across the Birmingham metro, built by one person who only builds for the trades. $500 for a one page site, live in 48 hours, and you don't pay a dime until it's live.

Get my site for $500 See both prices

No agencies, no hourly billing, no discovery calls that turn into invoices.

$0Until it's live
$500One page, 48 hours
$1,000Five pages, yours
Live work

Don't take my word for it. Click.

Two complete demo builds, live on the internet right now. Custom photography, working quote forms, the whole thing. Both are fictional fence companies; that's the point. Your site gets your real name, trade, photos, reviews and towns, in whichever direction fits how you run your business.

Try it right now

Type your name. Watch your site happen.

This is a toy version, but it's your name on it, ten seconds after you arrived. The real one goes live in days and wins you jobs.

Your trade

This took ten seconds. Imagine what seven days looks like.

Build the real one for $500
smithandsons.com
Smith & SonsServicesAreasAbout
Your fence, built straight. Free estimates · Hoover, AL Get a free estimate
Licensed & insuredServing Hoover(205) 555-0100

Built for local trades and home services

  • 01 Roofing
  • 02 Plumbing
  • 03 HVAC
  • 04 Electrical
  • 05 Tree service
  • 06 Lawn care
  • 07 Gutters
  • 08 Painting
  • 09 Pressure washing
  • 10 Fence & decks
  • 11 Concrete & paving
  • 12 Handyman
  • + Yours, probably
Studio macro of a cedar fence post with steel bracket
Cedar & steel
Studio macro of a finishing trowel on floated concrete
Floated concrete
Studio macro of fresh asphalt texture
Fresh asphalt

Your work, treated like it deserves. Not a stock template with the logo swapped. Locksmiths, cabinets, septic, excavation: if your work shows up at someone's house in the Birmingham metro, it fits.

The honest comparison

The three ways this usually goes

You've probably already considered the other two. Here's the whole picture, nothing hidden.

Your nephewHe's "good with computers"
An agencyThe downtown kind
That's usPostlineOne builder, built for the trades
Pricewhat actually leaves your account
In theoryFree, until it costs you every job it doesn't win
Heavy$5,000 to $15,000, plus "scope"
Your pick$500 for one page. $1,000 once for five. Nothing due until it's live.
Timelinefrom yes to live
Open-endedEight months and counting
Slow6 to 12 weeks of meetings
Fast48 hours for one page. 7 days for the full site.
Knows your traderoofing, plumbing, lawn care, the lot
NoThinks a stringer is a fish
LearningOn your dime
YesTrade and home service sites are all I build
Changes laternew photos, new number, new town
EventuallyWhen he's free from school
BillableOpen a ticket, get an invoice
IncludedFree the first month. Email me, done the same week.
Who owns itdomain, files, everything
UnclearIt's on his laptop somewhere
Sometimes themRead the contract twice
YouDomain in your name. You own the site outright, files and all.
Get my site for $500

Your nephew

He's "good with computers"

Price
Free, until it costs you jobs
Timeline
Eight months and counting
Knows your trade
Thinks a stringer is a fish
Changes later
When he's free from school
Who owns it
It's on his laptop somewhere

An agency

The downtown kind

Price
$5,000 to $15,000, plus "scope"
Timeline
6 to 12 weeks of meetings
Knows your trade
Learning on your dime
Changes later
Open a ticket, get an invoice
Who owns it
Sometimes them. Read the contract.

Postline

One builder, built for the trades. That's us.

Price
$500 for one page. $1,000 once for five. Nothing due until it's live.
Timeline
48 hours for one page. 7 days for the full site.
Knows your trade
Trade and home service sites are all I build
Changes later
Free the first month. Email me, done the same week.
Who owns it
Domain in your name. You own the site outright, files and all.
Get my site for $500
Scope, spelled out

Everything in the five page site. Nothing hiding behind it.

The $500 one page site is a single page built the same way, and that $500 counts toward the full site later.

What you get

  • Five pages, written for your trade: home, services, service areas, about, and a quote page.
  • A quote form that reaches your phone. Every lead lands in your email the moment it's sent.
  • Your real Google reviews on the homepage, pulled from your Google Business Profile, word for word.
  • Built mobile-first, because that's where your customers are, with a tap-to-call bar on every page.
  • Google business markup: the structured data that helps you show up in local search and Maps.
  • Fast on a job-site connection. No page builders, no bloat, nothing to slow it down.
  • The domain registered in your name, on both options, and the files are yours outright too, so you can walk away any time and take everything with you.
  • Hosting is included the first year, and changes the first month. Email me new photos, a new number or a new town and it gets done.

What I don't sell you

Half the price of an agency site is stuff you didn't ask for. So it's not in mine.

  • No monthly "SEO packages" of mystery work
  • No logo redesign you didn't want
  • No ad management retainers
  • No page-builder subscription you're renting forever
  • No invoices for picking up the phone

Want any of it anyway? I'll quote it separately, or point you to someone who does it better than I would.

Pricing

Two ways to pay. All written down.

No hourly billing, no discovery fee, no line items you didn't agree to. Pick the one that fits how you like to pay.

Start here

One page site

$500 one time

Live in 48 hours

  • A single page, built the same way as the full site
  • Live within 48 hours of receiving your photos and details
  • The $500 counts toward the full site later
  • Nothing due until it's live and you like it
  • Domain and hosting included the first year, then $10 a month
Start with one page

Full site, bought outright

$1,000 one time

Live in 7 days

  • Live within 7 days of receiving your photos and details
  • $500 to start, $500 when the site goes live
  • One full revision round included
  • You own it outright: domain, files, all of it
Get the $1,000 site
The fine print, all of it: the 48 hour and 7 day clocks start when you send photos and details. On the $500 site you pay nothing until it's live and you like it. On the $1,000 build, if you're not happy after the revision round, you don't pay the second $500. After the first year, hosting is $10 a month, or take your files and go. That's the whole contract philosophy.
How it works

Three steps. Seven days. Zero meetings.

That's the full five page site. The one page site goes live within 48 hours.

Overhead flat-lay of a site plan sketch, tape measure and pencil

STEP 01

A ten-minute call

You tell me what you do, where you work, and which option fits. I tell you exactly what the site will say and the short list of what I need from you.

Day 1

STEP 02

You send photos

Fifteen to twenty job photos, your service areas, your phone number. Text or email, whatever's easier from the truck.

Days 1 to 2

STEP 03

I build, you launch

You get a private link, we do one round of changes, and the site goes live on your domain. Leads start hitting your phone.

By day 7
Questions

Asked and answered

Why is it $500, or $1,000, when agencies charge five figures?
Because I build for local trades and nothing else, most of the thinking is already done: what a roofing, plumbing or lawn care customer needs to see, and what makes them call. You're not paying for discovery meetings, account managers, or an office downtown. You're paying for the build.
One page or the full site. Which one should I pick?
Need something live fast? The one page site is $500, live in 48 hours, and you pay nothing until it's live. Want the whole thing? The full five page site is $1,000, live in 7 days, and you own it outright. The $500 counts toward it if you start small. Not sure? Ask on the call and I'll give you a straight answer.
What do you need from me?
About thirty minutes total: a ten-minute call, then 15 to 20 job photos, your service areas, and your phone number, texted or emailed whenever suits you. I handle everything else, including writing every word.
The demos are fence companies. I'm a plumber. Does this work for me?
Yes. Fence was the first vertical, so that's what the demos show. The playbook is the same for roofers, plumbers, HVAC, electricians, tree service, lawn care, painters and every other home service: your work photographed well, your reviews up front, your towns listed, and a form that reaches your phone. Your site would look like your trade, not like a fence company.
Who owns the site when it's done?
You do, outright, on both options. The domain is registered in your name and you get all the files. If we part ways, everything comes with you. No hostage situations.
What does "changes later" actually cost?
Small changes in the first month are free: email me and it's done the same week. After that, changes are a modest flat fee per round, quoted before I touch anything. Never hourly.
If I buy the $1,000 site, do I have to pay monthly too?
No. You own it, so you can run it yourself. I hand everything over with plain-English instructions.
What if I already have a website?
If it's genuinely working, showing up in search and sending you calls, keep it, and I'll say so. Most trade and home service sites I see are five-plus years old, invisible on a phone, or built on a template that never got finished. If that sounds familiar, the rebuild pays for itself on the first job it wins.
Do you do logos, ads, or SEO campaigns?
No, and be suspicious of anyone who bundles all three into one monthly bill. (After year one the only bill is $10 a month hosting.) The build includes the on-site fundamentals (fast pages, proper markup, real content about your towns and services). Ads and full SEO campaigns are different professions, and I'd rather point you to a specialist than sell you something I'm mediocre at.
Get a quote

Tell me about your company

I'll reply within one business day with a straight answer: what the site would say, what I'd need from you, which option fits, and when it could be live.

drew@postlineweb.com Email

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